Image by sillygwailo via Flickr
So you’ve got a fresh, new small business prospect. He runs a small chain of fitness centers and he wants a web site.
He fits right into your niche market. You ask (innocently) how much do you want to spend? He gets mad. Or he doesn’t know. You get annoyed.
What went wrong here?
The problem isn’t that the client is dumb. The problem is that he has no frame of reference. He doesn’t know what a site costs. Educate him and reduce your stress.
Questions to ask
What do you think the end result should look like?
What should it do?
Is it a static site? Or is there a content management system? Videos? Payment system?
Database development and/or management? Will you want to update it yourself? Do you need hosting?
Will other people from outside the company be involved?
How will they measure the result?
Explain some simple and complicated projects you’ve done, what each option cost (and why). Use Olympic pricing.
Educate them. You’ll both be happier (and smarter).
Email me privately for personal help.
Related posts: