A few days after I posted about email marketing lists, I got not one but two emails from people I never heard of. They were offering me the opportunity to rent/buy targeted opt-in mailing lists. They bragged about their high profile, Fortune 500 clients.
Is this a joke?
Did they read my post? Get a Google Alert for email marketing and not look too closely?
Do I want their lists? No, NO, and NO!
You shouldn’t either.
If you want an email marketing list, grow one; put out a free e-book, start a blog, and join forums and groups. Don’t yell at people, connect with them. They’re people, not targets. Stop shouting and start listening, then ask them for permission to listen to you.
You’ll end up with… a qualified, opt-in mailing list (for free)!
Have you gotten any emails like this? Share what happened in the comments.
Image: gasman40
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