I’m Jodi Kaplan, and I fix broken marketing. I’ve been doing it for nearly 20 years (yikes!). I’ve had many conversations with business owners who want to market their businesses, but are struggling to get it right. They want to know why their Web site doesn’t attract sales, or they spend money on marketing and get poor results. This blog is aimed at answering those questions, and providing tips, advice, and information that will show you what’s wrong, and how to fix it.