My dad called me the other day. He was excited by Google’s doodle honoring Freddy Mercury (it was pretty fabulous, you can see it here if you missed it).
The funny thing is, my dad had no idea who Freddy was. He never heard of him, or the group Queen.
So, no nostalgia, or great memories for dad. He just saw something he really liked and wanted to share it.
If you do something really great, people will want to share it (even if they don’t quite know what it is!).