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Great Marketing Without Your Own
Marketing Department

Are you passionate about your business? Great at technology, but not so great at marketing yourself? Trying to do everything yourself can be a real pain.

But, if you're a small business, you can't afford an entire marketing department. You also can't go out and hire a big agency to do your marketing for you.

Need someone to talk to? Not sure if your marketing efforts are really working? Wish you had a full-time marketing guru (or a whole department) on staff? Now you can.

If you are:

  • excited about your business, but not about marketing

  • doing well, but you'd like a "rocket boost"

  • full of ideas, but having trouble focusing

  • looking to increase your earnings, but not sure how

Normally, I would charge $10-25,000 for a full-fledged marketing plan (from finding your ideal customer to where to promote your business, to which methods to use to do it — all spelled out in detail for you).

However, that's clearly not appropriate for small businesses.

So, I've developed a series of programs designed to give your business an extra "Rocket Boost."

Marketing Quick Start

Two one-hour laser marketing sessions designed to get you focused.
  • how to differentiate yourself (and why this matters)
  • why marketing to everyone is a bad idea (and what you should do instead)
  • low-cost (and even free) ways to market your business
  • how to earn more money marketing to fewer people
  • identifying your ideal customer, and why you need one

Marketing Quick Start $197

Business Rocket Launch

Four one-hour sessions.

The first session covers everything in the "Quick Boost" plan.

During the second session, you'll get your personalized guide to:

  • the one minute marketing test - does your site pass?
  • 10 ways to make your site more user friendly
  • how to "market to marketers" (without spending a fortune)
  • the right way to write your marketing copy
  • your USP (are you a purple cow? or a brown one, and why this is important)
  • what do you offer that nobody else can match
  • how to get inside your prospects' heads
  • why clients should buy from you (instead of someone else)

    Business Rocket Launch $397

    Maximum Performance

    Three 2-hour one-on-one sessions, totalling 6 hours of consulting. The Maximum Performance Plan includes everything that's in the "Business Rocket Launch," plus:
    • where and how to find the right customers
    • getting more customers with less money
    • a Marketing Map that tells your clients exactly what you do, how you help them, and when to refer you.
    • why you should build relationships (rather than "SELLING"!)
    • choosing the right ways to reach potential prospects and customers: which works best? direct mail, email, adwords? or something else?
    • the right way to approach potential clients - what will attract them, and what will scare them away
    • how to create a marketing plan - without tearing your hair out

    Maximum Performance $597