Is this clear?

confusing signSaw this sign on the street a few days ago. The florist moved (check). The housewares store is moving into their space (good! – it’s way too crowded).

The question is, where did they go? It doesn’t say. I’m sure they know, but it’s impossible to tell by looking at the sign. Making it hard for customers and clients to find you or talk to you will reduce your sales. The less friction, the better.

Now, for Friday’s question about editing tools. Tom suggested silly putty. My thought was this.